Discovery Weeks
Clarify objectives, audit existing strategies, and map stakeholder expectations for Irish audiences.
- Market immersion briefings
- Data baseline and benchmark review
- Goal alignment workshops
Mortifcavr Cohort Programmes
Each pathway combines live labs, Irish market research, strategic coaching, and ethical implementation sprints designed for marketing professionals at every stage.
Programme Architecture
Our structure interweaves expert instruction, live feedback, and Irish market fieldwork. Choose your focus while engaging in shared leadership and communication sessions.
Experiment Weeks
Prototype campaigns, build messaging matrices, and stress test channel mixes with peers.
- Design thinking labs
- Testing roadmaps
- Cross-discipline critiques
Impact Weeks
Launch controlled initiatives, measure impact, and refine reporting for board-level communication.
- Activation playbooks
- Measurement dashboards
- Executive storytelling sessions
Course Modules
From SEO excellence to marketing leadership, Mortifcavr modules blend specialist expertise with applied practice in Irish contexts.
SEO & Discovery Lab
Master audience research, technical audits, and search storytelling aligned with Irish search behaviour.
- Technical health diagnostics
- Content architecture sprints
- Authority building with local partners
Social Strategy Studio
Create culture-led social programmes that balance storytelling, listening, and governance.
- Community resonance mapping
- Channel orchestration
- Activation & moderation playbooks
Content Leadership Journey
Develop editorial vision, narrative frameworks, and delivery systems that scale responsibly.
- Editorial canvas creation
- Asset lifecycle planning
- Storytelling for stakeholders
Marketing Analytics Lab
Translate data into insight, build dashboards, and communicate value with confidence.
- Analytics diagnostics
- Attribution storytelling
- Insight communication frameworks
Strategic Campaign Design
Architect integrated campaigns, align teams, and deliver measurable outcomes across Ireland.
- Opportunity mapping
- Cross-channel orchestration
- Campaign retrospectives
Marketing Leadership Circle
Strengthen decision-making, mentor teams, and advocate for ethical marketing innovation.
- Leadership diagnostics
- Stakeholder communication labs
- Ethics & community stewardship
Design Your Cohort Experience
Tell us about your role, ambitions, and timeline. We will recommend the right Mortifcavr pathway and mentor pairing.
Consultations take place virtually or at our Dublin studio with optional visits to Cork or Galway pop-ups.